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Productized vs Packaged Services: What is the Difference?
 
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A productized service is a pre-packaged consulting solution solving for one specific business problem. Click here for the full training - http://covetedconsultant.com/free Productized services and packaged services are NOT the same thing. So let's start where most agencies start, when they think about describing or offering their services. They make a list, and I'm sure you probably made a list too. You think to yourself, "What do I know how to do? What does my team know how to do? Let's make a list of our expertise." So you do that. You make this big long list of all these things you know how to do. And so there's SEO skills in here, PPC skills, content skills, web design skills, coding skills, et cetera, et cetera, right? All these different skills that you list out. I mean in practicality, you've done a lot. You've studied a lot, you've learned a lot, you've experienced a lot, you've tried a lot, you've failed a lot, you've succeeded a lot. You've been doing it for a long time. So the assumption here is, that if you just kind of list all of that expertise out, then your client will appreciate all of what you know how to do, and you're thinking that they'll kind of pick and choose from your expertise, and therefore you can create a custom solution for them. That makes a lot of sense, until you start doing it. And then what you find is that, you have to explain all of these things to your prospective client. You have to explain what you did, why you did it, what it's about, how it works, what they need. I mean if it becomes this long, long explanation, and the more you explain your expertise, the more confused the client gets. And that ends up becoming a conversation that neither one of you enjoy. Maybe you label them bronze, silver, gold, and titanium. Maybe you created a SEO, a PPC, a content package, and a web design package. So you list out the packages. The packages are organized by what you plan to deliver, and this is so much easier to explain, and I agree with that. That packaging your services in this way, is so much easier for a client to immediately see what's available to them, and begin to kind of sort through and understand everything better. But something's still missing here. Remember, your client is not an expert in this world. So even though you have these very cleanly displayed packages, they don't know that any of this stuff means. So you're having to show them package number one and then describe all of the deliverables, A, B, C, D, E and F, et cetera. Then you gotta go to package number two and explain all the deliverables. A, B, C, D, E, F, G. Go to package three, explain the deliverables. Package four, explain the deliverables. ere a better approach? Yes there is a better approach. The better approach is to productize, but making productizing work for you requires a mental shift. There's a shift away from listing your deliverables, A, B, C, D, E, F and G, and instead, turning that long list into a clearly defined road map towards a solution. So a productized service begins to look, not like a list of deliverables, but instead, steps in a process. And your skills, instead of being listed A, B, C, D, E, F and G, they fit inside this linear process. Let's bring it all home here. I believe that productized services can be a game changer for your business, but if you're going to experience those results, there's some things you gotta really let sink into your brain. Number one, you just can't keep shoving your expertise into these services. The more expertise you shove into the services, the harder they are to explain, the harder they are to understand, and clients can't say yes to a service they don't fully understand. Number two, you just have to admit where you're best. Not a list of what you can do, what you know about doing, but the things that you know are in your very best bit of excellence. You've gotta be okay with admitting that. You've gotta be okay with systemizing that. You've gotta be unapologetic about offering that up as a solution to people with a real problem. You've gotta be okay specializing in what you do best. Number three. You need to actually solve a business problem. Your client has a business problem, a strategic goal, and initiative that they're trying to accomplish. You need to be using your best skills to help them get that thing accomplished. When they find you, when your prospective client has found you. They have finally ended their search. Someone finally has an answer to our problem. And you need to make it clear, by preparing and executing a productized service. - - - Subscribe for more videos here: http://www.youtube.com/subscription_center?Vadd_user=covetedconsultant Visit the full Website here: http://www.CovetedConsultant.com
Views: 1584 CovetedConsultant
[Workshop] Launch & Grow a Productized Service Business
 
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In this free workshop, Brian Casel teaches you how to launch, grow, and systematize a productized service business, a.k.a. productized consulting. You'll learn: - How to give yourself a promotion from Freelancer to Business Owner. - How to craft a killer value proposition - How to design your business to run with or without you. You'll also find out details about Productize, the essential training and community for consultants looking to productize their service this year. Learn more at http://casjam.com/productize
Views: 2094 Brian Casel
How to Productize a Service to Work Less and Earn More - Proposify Biz Chat
 
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Proposify Biz Chat For more info: https://www.proposify.com/blog/how-to-productize-a-service Running a service company doesn't mean you need to sell it like a service. Some service companies leverage the power of product marketing to scale their business. Here’s how:
Views: 562 Proposify
Productize Course - How to Launch a Productized Service Business - by Brian Casel
 
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http://casjam.com/productize Introducing, Productize, the definitive training for freelancers and bootstrappers to build a productized service business, a.k.a., productized consulting. If you're looking to break free of billable hours, you're sick of writing proposals and estimates, and you want to build an asset that grows in value over time, then Productizing your service presents a unique and exciting alternative to the traditional model of freelancing. The course is taught by me, Brian Casel. I'm was a freelance web designer before I built my productized business. Today it runs largely on manual processes, but thanks to systematization, I've been able to delegate everything to my team, so that the business runs without me. This course will teach you to do the same. Here's what's included: + Over 20 high quality course lessons, delivered in HD video, Audio, and text. + 10+ Case Study interviews with folks who've successfully productized their services and today are running thriving businesses. + Worksheets and templates you can use and plug right into your business today. + Lifetime access to our private community where you can ask and answer questions with fellow students and myself. + (limited availability) Live group workshops with about 5 other students and myself to hammer through personalized strategies for your productized business. + (limited availability) 1-on-1 coaching with me to help you productize and grow your business. This course re-launches every 3-6 months, and the price increases on the next one. So if you're ready to productize your business, now is the time to join us. Learn more and enroll at http://casjam.com/productize
Views: 3673 Brian Casel
How To "Productize" Your Services with Will Blunt | Laptop Empires 004
 
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In this episode of Laptop Empires we've got Will Blunt from Blogger Sidekick talking about how he built a successful content marketing services business. His secret? He created very specific service packages at different price points. Also known as "productizing." This is super important for anyone who sells a service. Whether you're a marketer, interior designer, electrician and everything in between... In this interview Will and I will talk about a simpler way to market and sell your services to get more of the RIGHT customer. Here's a few of the topics we discussed: - How to find the right niche to sell your services too - The pros and cons of turning your service into a "product" - How to grow your business for free using simple partnerships with the right people and businesses - Real life examples of how Will and I get our best clients - What to avoid when productizing your service so you don't go crazy Join the Laptop Empire Lab: http://laptopempirelab.com/join/ Get my free course: http://briandownard.com/free-course/ Connect With Me Facebook: https://www.facebook.com/downard.brian/ LinkedIn: https://www.linkedin.com/in/briandownard Instagram: https://www.instagram.com/b.downard/ Blog: http://briandownard.com
Views: 394 Brian Downard
Airbnb's VP Of Product On Growth And Planning For The Future
 
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Matthew Lynley sits down with Airbnb's VP Product Joe Zadeh to talk about AirBnB's growth, the new Apple Watch app, and where the company is headed. Read fulla rticle: http://techcrunch.com/2015/09/17/airbnbs-joe-zadeh-talks-product-direction-and-keeping-things-simple/ Subscribe to TechCrunch today: http://bit.ly/18J0X2e TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.
Views: 6562 TechCrunch
Productizing & Monetizing SDN/NFV
 
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A lot of folks are talking about it - but we've actually done it. Contact info@cloudsmartz.com to schedule a meeting with our executive leaders or visit www.CloudSmartz.com -- About CloudSmartz CloudSmartz is a leading global provider of Lifecycle Service Orchestration (LSO) and Software Defined Networking (SDN) focused exclusively on the Northbound SDN market. CloudSmartz helps Service Providers and Communications companies transform their businesses helping them generate new streams of revenue, create substantial operating efficiencies, and increase enterprise value from Software Defined Networking and Application Development Solutions. ---Transcript-- Networks are now going to be not just managed by the old traditional manual ways - but networks are going to be powered by software. Network Managers don't have to compromise between performance and cost because of the emergence of SDN The bad news is that most of the worlds networks are built in the old school, old style. If you're a media company, you have big honking pipes - You have it installed or built - and you're paying for it all the time whether you are using it or not. Once a day you might have that big burst - but you more often than not pay for that huge network all the time that is not getting utilized. In the new world, companies will only have to pay for the network they use. It's going to enable a completely usage based network model. And it connects the consumption of bandwidth with applications that are using it -- those companies are the ones that are going to win. We encourage telco companies to look in parallel to those activities to "how do we take it up the OSS/BSS stack quickly to our portal and start presenting new forms of revenue streams". We develop solutions specifically to take SDN related solutions to the market so the service provider can now deploy this outwards and make that available for their customers. We really are addressing the ability to productize and monetize these capabilities that are new. A lot of folks are talking about it - but we've actually done it. CloudSmartz is all about providing the people, the tools, and the engineering and technical capacity necessary to make those changes - and we are all about helping companies transform and get ready for this new and innovative future.
Views: 204 CloudSmartz, Inc.
How to Grow Your Consulting or Coaching Business
 
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Create your own online courses for FREE at http://thnk.cc/2p16ToR In this video, digital marketing expert Sid Bharath discusses the limitations of most coaches and consultants face in their business, and how to scale a coaching or consulting business by creating an online course.
Views: 3734 Thinkific
Productize Crash Course with Brian Casel
 
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http://productizeandscale.com/resources/productize-crash-course/ A free crash course on how to productize your service so you can 10x your value without 10x'ing your time. Use the link above to join now. When you’re done with billable hours, what comes next? How do you change your business so that it can scale beyond just yourself? Put another way: If you’re not at your computer working, are you earning an income? If you’re a freelancer, a consultant, or even if you run an agency, I’m guessing the answer is no. So how can you make that transition from the billable hours model into a more scalable business? One that can run whether you’re at your desk or not… And one that can actually grow and increase in value month after month, year after year? But intentionally changing your business so you can make this transition is hard. Really hard. Most consultants never really pull it off. Between client work, family time, bills to pay, who has time to work “on” their business? THE PATH OF LEAST RESISTANCE You’ll hear me talk about this concept a lot: You need to take the path of least resistance. The path that will bridge that gap between selling your time to selling products. That path is the Productized Service model. For me, and for so many others, this was that path of least resistance that finally got me out of living project-to-project, and into running multiple businesses that have 10x’d the value of what I was doing before. JOIN ME So this is my invitation to you: Join me for my free 4-part crash course called Productize Your Service. The lessons come in video and text formats. You're going to learn how to: -- Apply the Productize model to your business even if every project you do is different from the next. -- Sell your service at scale without writing long custom proposals for every project. -- Free yourself from day-to-day client work delegate to a team without sacrificing quality or dealing with management headaches. -- Transition your business and 10x your value without 10x’ing your time. I'M BRIAN CASEL I started out exactly where you’re at. Spending way too much time writing proposals for clients that drove me crazy. Earning just enough to get by, but never enough to truly level up my business. ...Until I stumbled upon the Productized Service model. Since implementing the strategies that I teach here, I’ve been able to grow multiple six-figure businesses (one I was able to sell for a six-figure exit), work with an incredible remote team, and amazing clients who truly value the work and results we deliver. I’ve had the freedom to travel the world with my wife and two young daughters—all while my business grows whether I’m at my computer or not. Leveraging the Productized Service Model has enabled me to self-fund and stair-step into new ventures, like software products and training, and more. It’s an exciting ride and I want to share it with you. Join me in my free crash course. Get started here: http://productizeandscale.com/resources/productize-crash-course/
Views: 191 Brian Casel
Request for Proposal: How to Close Clients without the Custom Proposal Process
 
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A productized service is a pre-packaged consulting solution solving for one specific problem. Click here for the full training - http://covetedconsultant.com/free Specific benefits of creating a productized service Eliminate charging by the hour. Counting billable hours feels like nit-picking. Chasing client invoices feels like badgering. However productizing your services opens the door to value based pricing which is better than both. No more RFPs or custom proposals. Writing proposals and discovery meetings are two of the biggest bottlenecks for service based companies. That’s a lot of effort just to have a prospect respond with the message, “We’ll get back to you if we are interested.” Productizing your consulting services puts that time back into the hands of you and your team. Shorten the sales cycle. Consulting is an intangible service that can’t be seen or touched. This is scary for prospective clients because they won’t know what they’ve bought until after they’ve purchased. This fear delays the purchase decision. However if your choice to productize and specifically define the elements of your consulting make it much easier (and safer) for a client to say yes. Manage scope creep. How many “favors” does a client ask of you during a typical engagement? How many times do you “play nice” and honor the favor? How much does it cost your business to honor all of these favors? You’ve got to get your projects back under control. Productizing establishes a clear scope of work up front so both parties understand the commitment. Scale! Focusing on a specific service allows you to create the systems, processes, and necessary support to be excellent. Your service is no longer based on your random creative brilliance. It’s now based on your systematic, repeatable brilliance. You can’t scale what you can’t repeat. Think about that for a minute. Please enjoy this video. I’d be honored to hear your feedback. Subscribe for more videos here: http://www.youtube.com/subscription_center?Vadd_user=covetedconsultant Visit the full Website here: http://www.CovetedConsultant.com
Views: 3079 CovetedConsultant
Slack CMO Bill Macaitis - Marketing Disciplines of Great SaaS Companies
 
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Slack CMO, Bill Macaitis shares the secrets behind their growth trajectory and how SaaS companies can build a marketing powerhouse to drive exponential growth. Traction Conf San Francisco 2015 - http://tractionconf.io
Views: 4145 Traction Conf
Productizing in Portugal for Hardware Startups
 
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Hardware manufacturing: MADE IN PORTUGAL workshop (May 31@Startup Lx) Productized helps entrepreneurs find the partners, manufacturers and solution-providers best suited to get your products from concept to market. Register now: http://www.meetup.com/Productized/events/229846741/
Views: 142 PRODUCTIZED
Productizing Structural Models | DataEngConf NYC '17
 
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Don’t miss the next DataEngConf in Barcelona: https://dataeng.co/2O0ZUq7 Download slides for this talk: https://dataeng.co/2oXSNq4 ABOUT THE TALK: Huge progress has been made in commodifying both predictive modeling and A/B testing. Less progress has been made in productizing so-called structural models---models based on sufficiently rigorous microfoundations to be able to make informed judgements about the behavior of a system away from the training cases. A common case of where structural models outperform standard predictive models is in predicting sales for a new product in a competitive market. We might train a model to predict sales based on product characteristics and market conditions. Yet the training data won't typically provide cases of the response that competitors will make in response to the entry of your product. We must jointly predict the strategic behavior of competitors as well as prospective sales given their strategic response. This necessitates specifying the structural problem that all agents are solving. Jim will provide an example of such model, and talk through the steps required to take these approaches to industry-scale data in a productized way. ABOUT THE SPEAKER: James Savage is an applied modeler and Data Science Lead at frontier markets lender Lendable in New York City. Previously he was at the Grattan Institute, La Trobe University, and the Australian Treasury. He is currently writing a book on Bayesian Econometrics in Stan. Follow DataEngConf on: Twitter: https://twitter.com/dataengconf LinkedIn: https://www.linkedin.com/company/hakkalabs/ Facebook: https://web.facebook.com/hakkalabs
Views: 259 Hakka Labs
The Business of Service Innovation
 
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Keynote by Dean Crutchfield - Speaker of NEXT SD13
Views: 3384 NEXT Conference
The First Steps To Streamlining A Small Business
 
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As a small business owner, with the assumption that your strategy is in place, what are the first broad level steps to streamline a business? Watch this video and use the tips in your business and keep Propelling! 'Propel' is a business management system specially designed for the growth of Indian SMEs For more information on 'Propel' call us on: 9773757456 Email us on: business@effexway.com Visit us on: www.effexway.com
Views: 2466 Keep Propelling
How To "Productize" Your Financial Planning Services | FEE046
 
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Visit my website for more episodes at: http://www.feebasedfinancialplanningmastery.com In this episode of Fee Based Financial Planning Mastery™, I'm going to talk about how to "productize" your financial planning services so that you can stop giving your advice away for free. Properly articulating your value is a critical first step in being able to charge appropriate fees for the financial planning work that you do. This podcast is my way of bringing together like-minded financial professionals so that we can communicate and share what's working (and more importantly, what's not) in the world of financial planning. So, Subscribe for Free Now! My plan is to record a new episode on the 1st and 15th of each month. Subscribing today will deliver these episodes to you as soon as they are released. To subscribe to the podcast, please use the links below: iTunes http://bit.ly/WX4XVd RSS (non-iTunes feed) http://bit.ly/149UmNW If you have a chance, please leave me an honest rating and review on iTunes. It will help the show and its ranking in iTunes immensely! I appreciate it! Enjoy the show! the show!
APIs 101: How Do I Productize APIs? Part 8
 
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https://www.programmableweb.com - In the eighth part of our API 101 video series, we talk about how to productize application programming interfaces and the API Lifecycle. Although there are varying views on this, at ProgrammableWeb, we see the following as the different phases of the API Management Lifecycle (in no particular order). 1. Planning and Analysis 2. Design 3. Development 4. Operation 5. Governance 6. Measurement and Testing 7. Engagement 8. Retirement In this video, we talk about each of these phases and some of the different tasks and activities that happen in each.
Views: 5103 ProgrammableWeb
How to Start a Service-Based Business
 
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Interested in starting a Service Business? Logojoy provides the ultimate guide on everything you need to know about starting a Service-Based Business.
Views: 219 Logojoy
Fiverr & How to Become a Successful Freelancer | #AskGaryVee Episode 204
 
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► Subscribe to Gary's Channel Here - http://bit.ly/GaryVeeSubscribe Visit Fiverr at http://fiverr.com Small Biz Makeover for NYC, SF and Chi businesses: http://Fiverr.com/SmallBizMakeover #QOTD: #TIMESTAMPS: 7:19 - How can I charge more than other sellers in my market without losing revenue? 9:43 - I have a really hard time letting go of my job. I don't like it, but I've been there for so long. I have loans, 2 kids to support, a deep fear or leaving the security, and I'm not sure what it takes to make it as a solopreneur. Any tips on how to release the fear and decide whether to take the risk? 12:41 - I understand both are important, but if I only had to pick one, should I focus on content marketing or paid ads? 14:23 - As a copywriter/fiction writer, a lot of work goes uncredited or remains private to buyers. What's the best way for me to showcase my business without practical examples of my work? 18:08 - What would have been your first gig if you were a seller on Fiverr and why? #LINKS: FACEBOOK: https://facebook.com/gary FOLLOW MY SNAPS: http://snapchat.com/add/garyvee MY BOOKS: https://garyvaynerchuk.com/books -- Gary Vaynerchuk builds businesses. Fresh out of college he took his family wine business and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world's hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding VaynerRSE, a $25M angel fund. The #AskGaryVee Show is Gary's way of providing as much value value as possible by taking your questions about social media, entrepreneurship, startups, and family businesses and giving you his answers based on a lifetime of building successful, multi-million dollar companies. Gary is also a prolific public speaker, delivering keynotes at events like Le Web, and SXSW, which you can watch right here on this channel. Find Gary here: Website: http://garyvaynerchuk.com Wine Library: http://winelibrary.com Facebook: http://facebook.com/gary Snapchat: garyvee Twitter: http://twitter.com/garyvee Instagram: http://instagram.com/garyvee Medium: http://medium.com/@garyvee
Views: 134893 GaryVee
Productizing Hadoop - Creating Enterprise Value, Not Dependency
 
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In this video, Brian Christian from Zettaset describes how the company has productized Hadoop for ease of use, HPC speed, and enterprise security. "Our mission is to analyze more data, more quickly, and in a smaller footprint," says Jim Vogt, CEO of Zettaset, Inc. "Working with Hyve Solutions and IBM, we've simplified big data for deployment on enterprise class commodity hardware." Learn more at: http://www.zettaset.com.
Views: 441 RichReport
Why You MUST PRODUCTIZE Your Car Detailing Services For Better Efficiency
 
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As customizable and tailored your detailing services are, I would highly recommend you start to productize your offerings. What is productizing your services? Instead of having to ask a gazillion questions, perhaps even having to go out and inspecting the car in person, it's better to offer a holistic product. In this video, I go a bit more in-depth in what productizing is and how you can go about doing it for yourself. In my opinion, this helps out with the sales process. For more detailing tips and strategies, sign up here: http://detailgroove.co/ - - - - - - - - - - - - - - - - - - - - - Don't miss out on any of the videos we have coming up: https://www.youtube.com/c/detailgroove - - - - - - - - - - - - - - - - - - - - - Oscar Gil Auto Detailing Business Coach http://DetailGroove.co/ - - - - - - - - - - - - - - - - - - - - - Why you need to productize your services https://www.youtube.com/watch?v=nXNRqLwzvL4&feature=youtu.be
Views: 921 Detail Groove
How to Productize Your Consulting Business with Online Courses - Episode 40 LMScast
 
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Find out more: http://LifterLMS.com In today's LMScast episode, Joshua Millage and Chris Badgett discuss how consultants can add a revenue stream to their consulting business by productizing services and selling them as online courses. Productizing your consulting simply means packaging solutions into sets of services that meet specific needs and targeting each package to the clients who need that approach. Offering those productized services as online courses opens up a revenue stream that is not time intensive for the consultant, whereas most consulting requires a lot of the consultant's time. Building an online course is not difficult, especially with a course development platform like our LifterLMS WordPress learning management system plugin. Online courses also make that information more affordable, so you can access a segment of the market that may not be able to afford to pay your regular consulting fees. You can even use an online course as a lead generation tool for your consulting business. Tim Paige and Damian Thompson also come up in the conversation.
Views: 143 LifterLMS
Winning Proposal Design and Layout Tips - Proposify Biz Chat
 
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For more information: https://www.proposify.biz/blog/proposal-layout-design-tips Proposify designers Steve Huntington and Lindsey Ward review some Proposify customer's proposals, and explain the design elements used to make them winners.
Views: 1396 Proposify
3 Common Bottlenecks in a Consulting Company And How to Fix Them
 
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How do you fix the common bottlenecks in a consulting company? - http://covetedconsultant.com/content-marketing-strategy-complete-guide-to-sell-productized-services/ This video is great for you if: *You are a consultant suffering from meeting fatigue. The reality for us as consultants is we give a lot of our value away by talking. We give away value privately during coffee conversations, lunch meetings, and free consultations. We give away value publicly in live presentations, webinar trainings, and free workshops. We talk…a lot. You are reading this because you talk a lot too, but don’t always get a fair return on your effort. *You want a strategic, leveraged approach to selling your services. When you use this model appropriately you can deliver the same value...sometimes even more value, in a more strategic way. Subscribe for more videos here: http://www.youtube.com/subscription_center? Vadd_user=covetedconsultant Visit the full Website here: http://www.CovetedConsultant.com http://youtu.be/-kHek58mNCQ
Views: 7153 CovetedConsultant
How To Sell Information Products Online
 
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http://bedroslive.com presents: How To Sell Information Products Online. Entrepreneur and online marketing Guru Bedros Keuilian teaches how to take your idea or expertise, productize it, and sell it on the internet. Bedros shows you how to stop leaving money on the table and sell your customers on higher level products and services. How To Start Your Online Business: https://www.youtube.com/watch?v=D2dWS_Qwb5c How To Sell Information on The Internet: https://www.youtube.com/watch?v=RHWGr2RxvpM How To Create Offers That People Want to Buy: https://www.youtube.com/watch?v=N78Zy5pIwd0 Subscribe for more tips: https://www.youtube.com/channel/UC6UznTeISwn81w5Bt6P_Kxg
Views: 4202 Bedros Keuilian
Productize Your Services! A Path Towards Effective Microservice Development - Stephan Hagemann
 
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Towards Effective Microservice Development Agile, PM, Methodology Day: Tuesday Time: 04:20 Room: 2011 Moving to a microservices architecture is not just a technology problem. With the level of tooling and support we get from Spring and platforms like Cloud Foundry, the really daunting tasks quickly move to organizational challenges. How does one find and define the organization’s shared services? What are their boundaries? How should they get distributed? In this talk we will use the Spring Framework’s great support for building services infrastructures, harness the superpowers of PaaS for scalable deployment, and combine this with Lean and Agile principles of product development to lay out a blueprint for how organizations can reason about and develop their service architectures effectively. speakers Stephan Hagemann, Director, Pivotal Filmed at SpringOne Platform 2017
Consultancy VS Productised Service
 
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There are 2 main models for a service business - Consultancy is where you customise your services to match the needs of the client, and Productised business where you package your services under a fixed fee / deliverables. In this video I discuss the differences. Book mentioned - Built to sell (https://amzn.to/2H6R2KW) - Flux is proudly sponsored by Webflow, start a new account with an awesome discount: http://bit.ly/FluxWebflowDiscount - Gear & Book Recommendations: http://bit.ly/2ohFOuj - Freelancing? Send awesome proposals with: http://www.goprospero.com - Twitter: http://twitter.com/ransegall Instagram: https://www.instagram.com/ransegall/ - Join the Flux community on Patreon: https://www.patreon.com/flux_ransegall - Work Hard & Be Nice Poster: https://society6.com/ransegall
Views: 1844 Flux
Heather Claus - $250K A Year Teaching Sewing Online, Business Modeling & Getting Things Done Faster
 
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Heather Claus (http://365DaysOfEverything.com) and Scott Ellis (http://vsellis.com) discuss how she built an online business teaching sewing to $250K per year, building a business model, productizing your business and how to keep your startup from turning into your nightmare and more on Relentless Business Episode 4. Edited by Jay Rogers Editor http://www.jayrogerseditor.com/
Views: 1551 Scott Ellis
How To Automate Your Business To Work Less and Make More
 
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How To Automate Your Business To Work Less and Make More Automating your business is NOT the same as "putting your business on autopilot" BUT, by using marketing automation and organizing my business correctly we were able to grow fast and identify what parts of the business could benefit from marketing automation. During this training you’re going to learn: 1, How to productize your service so you can ACTUALLY scale (Hint: it's in the Productized Service Model) 2. The simple sales systems to attract our ideal prospect and convert them into clients 3. How to design a new client on-boarding experience that maximizes profitability (even with a small team) 4. The exact blueprint we followed to launch a new offer in Feb 2017 and hit our first 6-figure month in Dec 2017. 5. How this shift allowed us to help our clients even better WITHOUT working more hours. We'll be covering all this and more on RELATED VIDEOS: ▶️ 7 Books EVERY Entrepreneur Should Read (TO SYSTEMIZE & SCALE YOUR BUSINESS: https://youtu.be/wDWCZtnKh60 ✅ Subscribe To This Channel: https://grfly.co/tg1 Disclaimer: Some of these links go to one of my websites and some are affiliate links where I'll earn a small commission if you make a purchase at no additional cost to you. ---------Grow Your Agency or Consulting Business Faster ------- 💡 Register For Our Free On Demand Training Webinar: http://system.ly/webinar 💡 Join our Free Facebook Group, The Systemized Business Launch Pad: https://www.facebook.com/groups/SBLaunchPad/ ---------Connect With Me On All The Social Places ------- 🔴 Facebook: http://facebook.com/gjhickman 🔴 Instagram: http://instagram.com/gjhickman
Views: 573 Greg Hickman
Why Productizing Your Knowledge Is the Best Thing You Can Do for Your Business
 
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Whether you aren't currently selling anything or you are selling someone else's stuff you need to begin to design, create and sell your own things. The big wins, the real passions and the ultimate excitement and success comes when you create and sell your own products and services. When you own it nothing can compare to the potential it holds. Go to Dallas Hardcastle's Blog Post http://bit.ly/13O3EPG to learn more about why some people are held back and what to do when you do feel like you have what it takes to create your own stuff.
Views: 205 Dallas Hardcastle
How to Scale A Business After Start Up
 
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So many businesses blow themselves up once they get out of start up and into growth mode. There are some crucial steps to get right on your journey into growth. In this quick tutorial I share with you the 3 steps I use in each one of my businesses to achieve quick scale so I can move onto launching my next business idea.
Views: 4310 Energise Wealth
Turn your consulting services into a product
 
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Join the nation: http://mattreport.com/subscribe If you're looking to productize your consulting services , this episode is for you. Join Brian Casel and I, as we unpack the methods of productizing and how you can apply this to your business.
Views: 1281 Matt Report
Drip Email Automation Teardown: Building a Content Marketing Funnel
 
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https://audienceops.com/drip-email-automation-teardown-content-marketing-funnel Watch me teardown our Drip automation workflows, tagging, and funnel for my business, Audience Ops. In this case study, you'll see: - How to plan & build complex email automation workflows - How to account for all entry-points into your funnel, and what happens next. - How to leverage key content assets in your marketing funnel - How to connect multiple workflows with smart use of Goals and Rules in Drip. Plus -- Get my full framework and downloadable cheat sheet by visiting the article that came with this video, here: https://audienceops.com/drip-email-automation-teardown-content-marketing-funnel Need help creating high-quality content assets to fill out your funnel? My team and I at Audience Ops are here to help :-) https://audienceops.com
Views: 6553 Brian Casel
How to Choose a Niche for Your Web Design Consulting Business // Kurt Elster
 
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Whether you’re just starting out as a freelancer or running a small agency, you’ll learn industry secrets that can help you build a successful and high-profit consulting practice that fits the lifestyle you want. This webinar covers how to specialize your business model, personalize your brand, and identify clients and projects to avoid. In this session, you'll learn how to: • Specialize your business model. • Productize your consulting service. • Personalize your brand. • Identify clients and projects to avoid. • Think big about your business. -------------------------------- Subscribe to our channel for more videos about developing and designing ecommerce stores, apps, and themes with Shopify » http://bit.ly/ShopifyPartnersYouTube Subscribe to our blog for daily articles on Shopify theme and app development, as well as advice for starting a web design agency » http://bit.ly/ShopifyPartnersWebBlog Connect with us on: • Facebook » http://bit.ly/ShopifyPartnersFacebook • Twitter » http://bit.ly/ShopifyPartnersTwitter • Instagram » http://bit.ly/ShopifyPartnerInstagram Looking to build an online store for your clients? Become a Shopify Partner and earn recurring income for each client store you build » http://bit.ly/BecomeAShopifyPartners Launch your own online store by visiting Shopify and starting your free trial » http://bit.ly/VisitShopify
Views: 1958 Shopify Partners
Is a Productized Service Really "One Size Fits All?"
 
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http://productizeandscale.com/resources/productize-crash-course/ A free crash course on how to productize your service so you can 10x your value without 10x'ing your time. Use the link above to get all lessons in this course for free. In this video, I'll show you how to apply the Productize model to your business even if every project you do is different from the next. Get this entire crash course for free here: http://productizeandscale.com/resources/productize-crash-course/
Views: 1581 Brian Casel
From a $1 Million Bankruptcy to $20k in Monthly Recurring Revenue - Productized Service Case Study
 
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http://www.sidehustlenation.com/productized-service-case-study/ Gabe Arnold is the founder and Chief Pencil Sharpener at CopywriterToday.net, a subscription based article writing service. In his early 20s Gabe saw his construction business hit by the downturn in the real estate market to the tune of a $1 million bankruptcy. Gabe always enjoyed the technical and marketing side of business and started building websites for clients as a freelancer. He noticed the content creation was always holding up the sites going live, and there was rarely any content being added after he’d finished the sites. He came up with the idea for a monthly subscription model to both resolve the pain point for his clients and generate recurring income for his business. Gabe sums this up best saying, “Creating a subscription model business has turned out to be one of the best things I have ever invested my time in. It has lead me to grow from barely being able to provide for my family to for the first time in my life reaching a 6-figure income and the flexibility to truly work when I want to.” When the company started, Gabe hustled and wrote every single customer order himself for the first 2 months. Then he developed a recruitment system to find qualified writers and now oversees a team of 50 remote workers. Tune in to hear how he built his business from 0 – $20k in monthly recurring revenue. For the full notes, links, and to download the free PDF highlight reel from this episode, please visit: http://www.sidehustlenation.com/productized-service-case-study/
Views: 1161 Nick Loper
Before You Start a Consulting Business
 
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https://digitalinfluence.com.au/before-you-start-a-consulting-business/Download the 5 Projects Workbook and register for the Workshop https://highvaluesales.com/5-projects/ Are you planning to start a consulting business or launch a new product or service offering in your existing consulting business? IF so, it's essential that you validate your business model. That you validate the new idea for the product or service before you go to the trouble of launching it to market or building out all your marketing and building the product or service. This is preliminary training that I give my clients before I take them through the five projects to boost your sales. Validating your idea and your business model is essential. There's really three main components. The first is to validate your market, make sure that there's a group of people who need your project or service and who want it and are willing to pay for it. Next, you need to validate your message to make sure that the message you're planning to reach your market with is getting their attention and interest and making them take action toward buying your product or service. You need to have people signing up to say yes, I want to buy, or I want to learn more. Then thirdly, you need to validate the product. You need to make sure that the product works and that it matches the message that people have saw. They feel that they bought the right thing and they get the results they're expecting. You need to validate all these things before you build out your marketing and build your product. Three steps, because we're validating a high value coaching or consulting business, we need high value buyers. We need people who are willing to invest at a high level to solve a big problem that they've got. Secondly, we need a high value offer. We need something that makes it clear they're going to get dramatic differences. They're going to get a tangible, valuable result as a result of working for us. [inaudible 00:01:47] your offer is that you're going to help them get to where they want to go or to solve a problem they've got. Then thirdly, you need to deliver value in your high value product. The product is the way that you actually deliver the result you promised in the offer. Your product in a consulting business is likely to be a consulting service and when I work with clients, we help them productize their service into either online product or a standardised programme that you can take through that type of client to get consistent results in a way that's more efficient and easy and profitable for you to deliver, thus you can scale the business more quickly. That gives you more freedom in your business. If you can tick all those boxes, then you've got a really valid business model that will support your business and support you as you grow rather than the other way around. Let's take a closer look. You want to find high value clients. You need a group of people with the same problem so that you can develop the same offer and the same solution for them. Otherwise, you're constantly having to adjust and adapt and your results are going to be less consistent. Secondly, the offer needs to promise a specific outcome and needs to solve that specific problem for those people. Then thirdly, the product needs to reliably deliver the outcome that you have offered, that you have promised in the offer. Once you've validated these, then you can build out your marketing and your online business systems. I take my clients through these five business marketing projects, platform, pipeline, profile, presentation, and product to help them build a six figure or seven figure, high value, professional services business, typically a coaching programme or a consulting practise. It's essential that you go through these three steps before you start building things. People often contact me and say, "How do I build a website because I've got this idea." But they haven't validated the idea yet, and that could mean they're going to spend months or years trying to sell the wrong thing. Validate the idea before you try to market. If you'd like to know more about the five projects and going through a proven process for developing your consulting business, then you can download my guide to five projects to boost your sales and attend the free training workshop. You go to highvaluesales.com/5-projects, and you'll be able to attend the live webinar training where I show you the five projects, how to implement them in your business, and how to get started. Then if you'd like to know more, you can contact me for a chat about getting started with five projects in your business. Thanks, I'm Dallas McMillan, great talking to you today and I look forward to seeing you on the webinar. https://digitalinfluence.com.au/before-you-start-a-consulting-business/Download the 5 Projects Workbook and register for the Workshop https://highvaluesales.com/5-projects/
Views: 1352 Dallas McMillan
"Productize" Your Knowledge - Creating Digital Products
 
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http://JustinPopovic.com
Views: 274 IgniteYourEssence
bwpm 201704 Building a Productized Design Agency
 
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Sam Brodie - This will be a business-oriented talk where I will cover the following topics: - What is productizing? (And why productizing is key for design agencies) - Why you should choose a niche (discussion of the marketing, SEO, and sales benefits of choosing a niche) - How to narrow your offering (discussion of packaging repeatable deliverables and then pricing those packages, with an emphasis on recurring revenue) - How to become an industry leader (discussion of content and email marketing strategy as a way to earn trust as a thought leader) - The productized toolkit (services that we used to run a lean and efficient operation) - Pitfalls (mistakes that we made along the way including not developing a defined content strategy from the beginning, taking on a few clients even though there were red flags, underpricing, etc.) - Why productized businesses are better acquisition targets - Acquisition “gotchas” (tax and business entity considerations, and negotiation) Bio Sam is a big proponent of the productized mentality, having built a successful productized web design business (https://jurispage.com) that was acquired for 7 figures in 2016. He now teaches about the productized service business model (http://productized.com) and has a new business, Offsprout (https://offsprout.com), a website building platform built specifically for web design agencies who want to build and manage their client sites faster. Find out more at: http://meetup.bostonwp.org http://bostonwp.org/
Views: 113 Boston WP
"Scale: Seven Proven Principles to Grow Your Business" by Jeff Hoffman and David Finkel
 
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-- See description for transcript and more information -- Introduction Scale: 7 proven principles to grow your business and get your life back, by Jeff Hoffman and David Finkel, two consultants that have worked with hundreds of small and medium sized businesses, sharing their insights from those experiences. The Big Idea A truly scalable business has 2 key ingredients: systematized operations, and predictable sales. First – operations need to be systematized so that the business doesn’t rely on its owner, and someone can be brought in without the business missing a beat. And second – a deep understanding of why your clients work with you so you can position your company uniquely and grow top-line predictably. But almost no business starts this way. So the authors have developed a roadmap to guide entrepreneurs from a startup to a company that inevitably relies heavily on its owner; and finally to an owner-independent and high-growth company that can be sold. How it works On the operations side, most entrepreneurs naturally resist the change from doing everything themselves to delegating to new hires. Because as soon as they delegate quality suffers, clients get upset, and the owner retrenches. The issue is that they tried to scale too soon, before they had the right systems and controls in place. The key is to streamlined business processes, organize each step so a new hire can execute with predictable results, and put the right controls in place so you’re not flying blind. On the sales side, most entrepreneurs are too deep into the day-to-day that they haven’t taken the time to really understand why their customers are doing business with them. As a result, the business is more reactive than proactive and can’t grow. Take for example, the company bringing you these video summaries. We’re selling corporate animations. It used to be that clients would call us up for ad-hoc projects. So every month we’d start from scratch, with no idea of our staffing needs or the true underlying demand so we couldn’t hire sales people to grow. Once we talked to our clients and figured out that our videos played an important role in helping them win million-dollar RFPs, we could customize our offering to provide more value for them and become an integral part of their process. Conclusion Along your journey to building a scalable company, you will face serious hurdles that the authors call your limiting factors. Their roadmap can guide you to push them back. Struggling with your sales capacity? How do you come up with 10 ideas to deal with this limiting factor, and how will your organization tackle it? Every business starts with many operational and sales constraints. What are yours, and how can you eliminate them, one at a time? --------------------------------------------------------------------------------------------- Like what you see? Want to be the first to get these video summaries? Visit our website: http://www.bookvideoclub.com/ to sign up for our mailing list so you'll be the first to know when we have a new video coming up! --------------------------------------------------------------------------------------------- Produced by Board Studios Inc (http://boardstudios.com). ===============================================
Views: 5118 Book Video Club
PUT YOUR SERVICE BUSINESS ON AUTO-PILOT
 
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Get your system started here https://www.ajsimmonsonline.com/products/the-system Join the Everybody Eats Mastermind Group here: https://goo.gl/tPkN6G Get your FREE copy of my "5 Ways To Make Money With No Money Right Now" https://www.ajsimmonsonline.com/products/5-ways-to-make-money-with-no-money-right-now-short-ebooklet EVERYBODY EATS - Make Money With Me 1.) Use my Uber code and start getting paid weekly daily just for driving. https://get.uber.com/drive-vs/?exp=vs-t&invite_code=anthonys33734ue&fc_exp=70118_c 2.) Promote my products and get a share of the sales https://ajsimmonsonline.com/pages/become-an-affiliate 3.) Steal my videos. Re-upload them to your YouTube channel and monetize them. https://youtu.be/uRbf8ts79Ao There's no reason not to be getting checks everyday. EVERYBODY EATS. Let's get it! Follow me: @AjSimmonsOnline Snapchat: AjRichAlready16 Facebook.com/AjSimmonsOnline Search: #AjSimmons Thank you for watching, subscribing, liking, sharing, and commenting!!!! Daily 7am EASTERN TIME
Views: 592 AJ SIMMONS
Online Information Marketing For Fitness Trainers
 
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http://BedrosLive.com to learn how to launch an info business. If you have an idea for a fitness information product that you'd like to sell online such as an ebook, workout videos, diet product or recipes programs then you can productize your expertise and sell it on the web. Online info marketing lets you reach more people with your solutions for fitness and fat loss. Bedros Keuilian and Craig Ballantyne have been coaching and consulting many of the top fitness trainers on the planet and teaching them how to sell their ideas and expertise on the web. Get more info at http://BedrosLive.com And get free info marketing articles at http://PTpower.com Share this video: http://youtu.be/9Gp_kSbJlf0
Views: 874 MarketingFitness101
"Designing business models for scale" by Evan Samek (EN)
 
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Last week Evan Samek, Business Designer and Writer at Your Starter Story, came to mentor the Campers on "Designing business models and scalability". Scalability is a key term because that's what makes startups so special. Compared to traditional companies, Web technology makes it possible to scale up at a previously unseen level.
Views: 1719 NUMA Paris
Feb 2018 NYC ML Meetup - Introduction to Foursquare Pilgrim
 
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Introduction To Pilgrim, Foursquare's Core Location Engine Speaker: Daniel Kronovet Abstract: In recent years, Foursquare's business has shifted to productizing insights derived from location data. Pilgrim, one of Foursquare's core technology teams, is the team responsible for transforming raw phone signals into a timeseries of venue-visits, the general-purpose data representation powering many Foursquare products. This talk will give an overview of Pilgrim technology, with a special focus on some recent work done to model dwell times -- the length of time users spend at venues.
Views: 527 Max Kesin
Scaling Expenses & Determining Your Rate: Service-based Business - How To Start A Business
 
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Click here for full course playlist: http://www.youtube.com/playlist?list=PL7x45KHuu46kNRyey1quSft2GFoz-iJSS Jason Nazar, Founder and CEO of Docstoc, takes on a broad topic that most people over-complicate: starting and running a successful business. He breaks entrepreneurship down into various simple ideas, insights, and self-reflections that will help you get started and follow through with your business. This incredibly comprehensive course will show you how to examine your business idea, pitch to investors, get funding, hire your first employees on a budget, follow in the footsteps of other successful CEOs, court mentors and attract excellent board members, hire an amazing first team, monetize your product, track your revenue, market your product for free, get customers and keep them, and so much more. Start the course, and start your business, today! For more information and resources, be sure to check out http://www.docstoc.com. There you'll have access to an array of valuable tools to help you start and grow a business. And for additional video courses, check out http://www.docstoc.com/courses.
Views: 4683 docstocTV
How To Build a Productized Service Offering w/ Brian Casel
 
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Brian Casel is an entrepreneur, focused on bootstrapping online businesses that combine software with productized services. In this video we talk about how to productize a service offering. Full episode with Brian: http://x27marketing.com/brian-casel/ __ /// R E S O U R C E S Get the sales and service agreement we use to close business (free client contract template) [$1,000 value]: http://bit.ly/2mpyFLs Get the actual questions we use to qualify clients on the first call: http://bit.ly/2vqZCyK Get the proposal template you can use to sell 5 and 6 figure deals: http://bit.ly/2NqiPJw Free Sales Courses: https://experiment27.teachable.com/ __ /// WORK WITH ALEX More enterprise clients for your agency: http://experiment27.com Turn your book into a documentary: https://loreliapictures.com/ Work one-on-one with Alex: http://experiment27.com/consulting __ /// MORE FROM ALEX Subscribe for more content like this: https://www.youtube.com/user/alxberman?sub_confirmation=1 The Alex Berman Podcast: iTunes: https://itunes.apple.com/us/podcast/the-alex-berman-podcast/id1200614219?mt=2 Spotify: https://open.spotify.com/show/6fnAZkjzRhtPYvsZkcMmjK?si=7gwE0NuPSqSMFpGM9MskGg __ /// BUSINESS INQUIRIES: For sponsorships you can reach us at: ABermanManagement@gmail.com
Views: 277 Alex Berman
CEDIA 2018: OneVision Discusses Offering of Service-Based Business Solutions - Semalt
 
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Visit us - https://semalt.com/?ref=y #service, #solutions, #discusses, #onevision, #business, #offering, #based, #cedia, #of, #duke_of, #indianstate_of, #photo_service, #league_of, #turistisudueruote_business onevision solutions based business offering onevision solutions inc onevision solutions houston business offering service business service offering our service offering solutions productize service offering solutions cedia service onevision solutions company profile onevision solutions irving texas jonathan provencher onevision solutions business letters offering service business intelligence service offering business letter offering service business service offering letter service offering business ideas steven stalesky onevision solutions business analysis service offering service offering business plan business plan service offering dan mcdaid onevision solutions michael hull onevision solutions onevision service based business service-based business based offering web based solutions business solutions business service solutions service business solutions application development service offering solutions per contract service offering solutions offering solutions discusses business intelligence cedia service contracts business community discusses cedia business xchange cedia business exchange cedia customer service mitsubishi cedia service service manual cedia types of service based business examples of service based business service based business meaning of cedia finder service application service provider web based business solutions values based service for sustainable business solutions cedia service contract cedia service manual technology-based business solutions technology based business solutions web based solutions business home based business solutions a solutions based business web based business solutions web-based business solutions cloud based business solutions ip based business solutions soa based business solutions internet based business solutions ict-based business solutions solutions based business model business plan product service offering business letter offering new service sample business letters offering service business offering offering business service-based business vs product-based business offering service service offering offering a home based business opportunity of cedia service offering request offering member based trade association offering service onevision gamespot rs onevision service business home based service based business marketing service based business meaning growing service based business based business home service service based business structure service based business opportunities service based business wiki service home based business online service based business service based business accounting service based business checklist service based business online service based business wikipedia marketing service based business service based business meanings service based business valuation service based business list service based business models grow service based business service based business tips service based home business service based business model easy service based business home based business service service based business website successful service based business service based business budget service based business pricing service based business idea service based business software service based business example service based business websites internet based service business home based service business service based business plan service based business templates service based business wikia service based business examples service clientele based business service based business ideas service based business wikis service based business processes web based service business define service-based business service based business definition business of offering advice onevision asura onevision malawiana onevision resources onevision corporation mt3 onevision onevision corp onevision solverok onevision tv onevision amendola onevision games onevision 2007 onevision-design pbo onevision onevision international gd onevision onevision ireland onevision lasik onevision media onevision photography onevision rdcm application based offering appliance-based offering definition of service offering saas based offering based company offering offering courses based broad based offering value based offering script based offering tata business service solutions
Views: 0 Saurav Pant
How to Scale Sales & Ditch Writing Custom Project Proposals
 
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http://productizeandscale.com/resources/productize-crash-course/ A free crash course on how to productize your service so you can 10x your value without 10x'ing your time. Use the link above to get all lessons in this course for free. In this video, I'll show how to scale your sales process and ditch writing those long custom proposals for every single project. Get this entire crash course for free here: http://productizeandscale.com/resources/productize-crash-course/
Views: 473 Brian Casel
Service Productizing -- The Next Wave of Service Innovation
 
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A webinar from Unanet and SPI Research on the Benefits and Challenges of Service Productization, and the role of Professional Services Automation Software as a backbone to support improving the performance of services organization. For more information visit www.unanet.com.
Value-Based Productized Services
 
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http://casjam.com - Get my newsletter and free crash course on Productizing Your Service. How do you show value of your service as a product? In this episode, you’ll hear me talk about: - Solve a particular problem - Creative process can be standardized - Templates & SOPs keep costs down Got a question you want to see me answer? Leave a comment or reply to any of my emails I sent you. Join thousands who get my free newsletter about entrepreneurship, productizing, and more: http://casjam.com
Views: 295 Brian Casel